Businesswoman, interior designer and fashion icon. She was probably the first woman to ever wear jeans! Iris Apfel never followed any trends.
DS Automobiles is proud to welcome Iris Apfel as our new DS ambassador!
THE FACE OF DS
New grille and lights give even more personality
We've given New DS 3 a look that's unmistakeably DS. Its bold new grille with chrome surround merges seamlessly into the headlamps. We call this DS Wings because we think it resembles a bird's spread wings. New DS 3 marks the debut of 'double wings' that encompass the headlamp units and new LED foglights. DS LED Vision employs a combination of LED and Xenon lighting technology. As well as looking striking, this generates a broad, bright beam of light to improve vision. It halves energy consumption and makes driving at night safer and less tiring.
New DS 3 still has the features that created an icon and made its name synonymous with style: - The 'floating' roof - Contrasting bodywork and roof finishes - 'Shark's fin' side pillar.
A new palette for personalisation
New DS 3 enjoys a refreshed selection of interior trims and finishes, a stunning new body colour (Sport Red) and a striking new shade for the roof, Topaz Brown. It's personalisation like this that enables expression through your car.
Details matter to us. That's why there's chrome on the door handles, along the bottom of the doors and at the foot of the mirrors. They're little touches that are an integral part of the bigger picture.