DS 3 CROSSBACK La Première is the most exclusive edition of the luxury compact SUV from DS Automobiles. Combining advanced technology and refinement, La Premiere offers a unique aesthetic and outstanding level of technology.
Be the Avant-Garde
An exclusive limited edition, La Première is the most luxurious DS 3 CROSSBACK available, reserved for the bold early-adopters.
Be the first to experience DS 3 CROSSBACK La Premiere - register your interest now to stay up to date with news and release dates.
Exclusively available with DS 3 CROSSBACK La Première, the DS Opera interior Inspiration in Art Rubis red is a lavish place to spend time in.
Access key functions from a large central 10 inch HD touchscreen and view easy to read driving information on the 7 inch driver's information display.
You can customise the information available on the 7 inch display to your preference such as speed, fuel, driving aids and navigation.
DS DRIVE ASSIST
Meet your Co-Pilot
Travel long distances with peace of mind thanks to DS DRIVE ASSIST, the advanced driving aid that brings you a step closer to autonomous driving.
DS DRIVE ASSIST combines several technologies to make motorway driving easier and less stressful. Your speed is maintained, while keeping a safe distance between you and the car in front, while lane keeping assist makes sure you stay in the centre of your lane. DS DRIVE ASSIST will reduce your speed and even come to a complete stop with traffic, before setting off again automatically as traffic moves.
Never take your eyes off the road
Inspired by fighter jets, the new Head-Up display projects essential information in colour onto a transparent strip on the dash, in your field of vision while driving.
Speed, cruise control, speed limits, driver aids and navigation are all available without the need to take your eyes off the road.
A DISTINCT STYLE
Keeping the DNA and the identity of DS 3 CROSSBACK, our limited edition La Première is distinguished by its refinement and exclusive attention to detail.
DS 3 CROSSBACK features the latest generation DS MATRIX LED VISION headlights, which adjust automatically to driving and road conditions. Switching from full beam to dipped headlights automatically, you'll never dazzle other drivers. This intelligent lighting technology uses a camera mounted in the windscreen to see the road ahead and adjust accordingly.
The DS MATRIX LED VISION projectors are made up of three LED modules for dipped beam as well as a MATRIX BEAM module for driving. This is composed of 15 identical but independent elements that illuminate and dim progressively depending on road conditions.
PROXIMITY KEYLESS ENTRY & START
A WARM WELCOME, AUTOMATICALLY
PROXIMITY KEYLESS ENTRY & START allows DS 3 CROSSBACK to accurately recognise your proximity to the car to give you a warm welcome as you approach.
At a distance of 3m, DS 3 CROSSBACK detects your key, unfolds the door mirrors and illuminates the headlights in anticipation. Closer, at 1.5m, the flush door handles deploy to reveal themselves, unlocking the car automatically.
When leaving the car, the door handles retract once more, accompanied by an audible confirmation that DS 3 CROSSBACK is locked.
Enjoy even more comfort with keyless ignition. Simply press the Start/Stop button located in the central console to turn on or shut down the engine.
Share access to your vehicle with the MyDS App
More of us are choosing to share our cars with others than ever, which is why we equipped DS 3 CROSSBACK with DS SMART ACCESS, a feature that allows you to give access to your car quickly and easily using the MyDS App.
DS SMART ACCESS is a true everyday companion, which allows you to open and start your DS 3 CROSSBACK via the MyDS mobile application. You can also schedule, authorise and revoke access to your car doors or boot, as well as sharing your vehicle with up to five friends or family.