2019 is about E-TENSE

DS Automobiles E-TENSE ambassador Jean-Eric Vergne published a manifesto for the opening of the 2019 Geneva International Motor Show. DS Automobiles will soon open orders for the full-electric DS 3 CROSSBACK E-TENSE and plug-in hybrid DS 7 CROSSBACK E-TENSE 4x4.

E-TENSE is DS Automobiles’ global vision for energy transition. This new avant-garde strategy for electrification has led DS Automobiles to offer all its new models in versions that are 100% electric or high-performance plug-in hybrid, combined with a suite of dedicated services.

MANIFESTO TO DRIVE CHANGE

by Jean-Éric Vergne, Formula E Champion.

Paris, Santiago, Marrakesh, Hong Kong, Sydney, all around the world, we are facing an unprecedented challenge: to protect our planet. We are wearing it out and that is a fact, which no longer needs to be proven. The Earth cannot be treated like commercial goods anymore. Make our planet great again needs to go that step further!

 

The world of motor sports is already on the move. As I was at a turning point in my career, I chose to invest fully in Formula E. The automotive industry has an essential role in driving change. Our discipline is the perfect example of an intelligent sports event. If you have never been to one of our races, I recommend you attend and can guarantee that you will not be disappointed.

 

I signed up to Formula E with the ambition to be more than just a pilot. Since 2017, Formula E named me Sustainable Development Ambassador for our discipline within a consortium bringing together the most important events such as the Olympic Games taking place in Paris in 2024. From now on, I will actively participate in the DS Automobiles E-TENSE project, working towards developing new sources of energy.

 

Research and progress made over the last 10 years on advanced technologies behind electric motorisation as we know it, are directly benefitting the entire range of mobility services. Today, we can travel hundreds of miles thanks to lighter and more efficient batteries.

 

To those who continue to question batteries, I can only answer that they are currently the best solution and the most effective technology to recuperate our own energy when braking. It’s efficient and has never been seen before in the history of the automotive industry. Does the future hold an even better solution? I truly hope so, and that is the reason why we need to progress.

 

The responsibility to guarantee sustainable development rests on all of our shoulders. I will be in Geneva on March 4th to take part in the New Energy Summit. E-TENSE Era where we will have an opportunity to discuss our ideas with Yves Bonnefont, General Director of DS Automobiles and leading experts in new energies. Now is the time for us all to do our part!


Jean-Éric Vergne